Introduction
A website redesign shouldn't harm your existing search rankings. This checklist covers how to build a high-converting redesign.
1. Focus on Lead Capturing & CRO
Incorporate sticky CTAs, interactive forms, and instant WhatsApp chat buttons. Our custom Website Development service puts performance and conversion first.
2. Avoid Broken Routes
Map out all old URLs and write proper 301 redirects. For a breakdown of CMS choices, see our analysis: WordPress vs Custom Web Application.